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Nestle Hopes to Boost Chocolate Brand, Weather Russian Downturn | Food Manufacturing

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in April
by Andy Szal, Digital Reporter

Nestle officials recently detailed plans to steer the world's largest food company through an uncertain chocolate market and weakness in the Russian economy.

Peter Brabeck-Letmathe, chairman of the Swiss multinational, said last week in Hong Kong that the company's Cailler brand would be recast as premium Swiss chocolate to help international sales.

http://www.foodmanufacturing.com/news/2015/04/nestle-hopes-boost-chocolate-brand-weather-russian-downturn
 

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